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Queues outside supermarkets before 6am after chains take action

PUBLISHED: 17:00 19 March 2020 | UPDATED: 17:53 19 March 2020

Shoppers at Sainsbury's on Pound Lane, Thorpe St. Andrew_19/03/2020. Picture: Lauren De Boise

Shoppers at Sainsbury's on Pound Lane, Thorpe St. Andrew_19/03/2020. Picture: Lauren De Boise

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There were queues outside Norfolk supermarkets before 6am this morning as the major chains look to stamp down on panic-buying amid the coronavirus crisis.

Sainsbury’s, Tesco and the East of England Co-op are among those who have already brought in measures to re-stock shelves and try to ensure that the elderly and vulnerable are able to get hold of the essentials.

These measures include closing 24-hour stores overnight to re-stock shelves, limiting quantities of some or all items in-store and introducing hours where only the vulnerable can shop.

All Sainsbury’s stores opened only to elderly and vulnerable people for the first hour of trading this morning, a moved that appeared popular as dozens queued outside the doors of the store in Pound Lane, Thorpe, at 7am.

Passer-by Andrew Orchard said that the queues were “off the scale” as people looked to take advantage of the move.

Shoppers at Sainsbury's on Pound Lane, Thorpe St. Andrew_19/03/2020. Picture: Lauren De BoiseShoppers at Sainsbury's on Pound Lane, Thorpe St. Andrew_19/03/2020. Picture: Lauren De Boise

An hour earlier, at 6am, similar queues were formed outside the Harford Tesco store in Norwich as people looked to get hold of much-needed essentials before the shelves were stripped bare.

David Powles said that, while the shop was very busy for such an early hour, there was no panic-buying on show and the shop was well-stocked.

He said: “While busy at 6am, I think most people there seemed to get the message – don’t panic buy or prevent others.

“It seemed to be a normal busy shop, but very early. Shelves well-stocked.”

Shoppers at Sainsbury's on Pound Lane, Thorpe St. Andrew_19/03/2020. Picture: Lauren De BoiseShoppers at Sainsbury's on Pound Lane, Thorpe St. Andrew_19/03/2020. Picture: Lauren De Boise

As well as Sainsbury’s and Tesco, Iceland’s Food Warehouse store in Thetford has also announced a special one-hour window once per week for elderly and vulnerable shoppers.

Supermarkets are limiting the number of items people can buy to ease stockpiling..

Sainsbury’s revealed it will only allow customers to buy a maximum of three of any single item, while Morrisons said it is limiting purchases across 1,250 lines.

Asda also announced it is restricting shoppers to three items on all food and closing its cafes and pizza counters, while temporarily reducing the opening hours of all its 24-hour stores for re-stocking.

Tesco on Blue Boar Lane, Sprowston_19/03/2020. Picture: Lauren De BoiseTesco on Blue Boar Lane, Sprowston_19/03/2020. Picture: Lauren De Boise

Aldi has already introduced limits of four items per shopper across all products.

It comes as Britain’s supermarket chains are also launching action to help elderly and vulnerable customers, while ramping up operations to meet surging demand for home deliveries.

Sainsbury’s became the latest group to offer priority home delivery slots to elderly and vulnerable customers, as well as exclusive shopping hours.

Its supermarkets will only open to these two groups for the first hour of trading on Thursday, chief executive Mike Coupe said, but will open for an hour longer so other shoppers do not miss out. Sainsbury’s Local convenience stores will not offer the service.

Tesco on Blue Boar Lane, Sprowston_19/03/2020. Picture: Lauren De BoiseTesco on Blue Boar Lane, Sprowston_19/03/2020. Picture: Lauren De Boise

Supermarkets have seen a huge rise in demand for delivery services, with no slots available until next month for both Tesco and Waitrose in some parts of the south east.

The surge came as Transport Secretary Grant Shapps authorised a temporary relaxation, until April 16, of the drivers’ hours rules to help deliver goods to stores across the country.

A Department for Transport statement said the relaxation applies only to drivers supplying food and “essential products to supermarkets”.

The statement added: “This includes the movement of such goods from importers, manufactures and suppliers to distribution centres. It does not apply to drivers undertaking deliveries directly to consumers.”

ASDA opening at 7am, queues outside from 6am amid Corona Virus. Pictures: ARCHANTASDA opening at 7am, queues outside from 6am amid Corona Virus. Pictures: ARCHANT

Iceland outlets across the country have also introduced reserved time slots to give the vulnerable and the elderly a chance to shop in store.

Sainsbury’s said customers over 70 and those with a disability will have priority access to online delivery slots from Monday, and the chain is also expanding its “click and collect” service.

Mr Coupe added that as of Thursday, Sainsbury’s will be closing its cafes and its meat, fish and pizza counters to free up freight capacity for essential products.

Customers will also only be able to buy a maximum of three of any grocery product and a maximum of two on the most popular items such as toilet roll, soap and UHT milk from Wednesday onward.

ASDA opening at 7am, queues outside from 6am amid Corona Virus. Pictures: ARCHANTASDA opening at 7am, queues outside from 6am amid Corona Virus. Pictures: ARCHANT

“As we work to feed the nation, we are also focusing all of our efforts on getting as much food and other essential items from our suppliers, into our warehouses and on to shelves as we possibly can”, Mr Coupe said.

“We still have enough food for everyone - if we all just buy what we need for us and our families.”

Tesco has had to bring in similar purchasing restrictions to curb panic buying, particularly on anti-bacterial wipes, dried pasta and toilet roll.

It was forced to take its mobile app offline temporarily due to high demand on Tuesday, and announced it would be reducing the hours of all of its 24-hour stores to 6am to 10pm.

People queuing outside Aldi on Drayton road, Norwich. Picture: Victoria PertusaPeople queuing outside Aldi on Drayton road, Norwich. Picture: Victoria Pertusa

Elsewhere, Morrisons announced on Tuesday it is creating 3,500 jobs to expand its home delivery service to cope with demand.

People queuing outside Aldi on Drayton road, Norwich. Picture: Victoria PertusaPeople queuing outside Aldi on Drayton road, Norwich. Picture: Victoria Pertusa


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