Printer ink firm Cartridge World Norwich closes with £73,000 owed to creditors

From left, Jo Pyman, Kelly Goodman and Jamie Playford of Leading Corporate Recovery. Picture: SUPPLI

From left, Jo Pyman, Kelly Goodman and Jamie Playford of Leading Corporate Recovery. Picture: SUPPLIED. - Credit: Archant

An ink cartridge franchisee has entered liquidation after seeing its margins squeezed, and online competition intensify.

Cracle, trading as Cartridge World Norwich, closed with around £73,000 on December 31.

The firm, which operated from leased premises on Unthank Road, was incorporated in 2002 and was part of the Cartridge World franchise.

It refilled and refurbished ink and toner cartridges which were sold on via a shop at a reduced price.

Jamie Playford, of Leading Corporate Recovery, which is overseeing the insolvency, said competition with large supermarkets and the growing impact of internet sales meant that the number of walk-in customers began to decline.

Coupled with a reduction in size of cartridges, which mean the store offered lower value for money, the business began to struggle to pay suppliers leading it to cease to trade.