With nine record shops in the city centre, the vinyl revival is well and truly under way in Norwich.
But are magazines the next format of yesteryear to make a return?
As readers begin to tune out from the internet and return to the physical format, the city is set to get its first indie magazine shop, with Akin opening on the first floor of Atwin in Bridewell Alley in mid to late March.
Owner and magazine designer, Alice Pomfret, decided to open the shop after having nowhere to pick up her favourite independent magazines in the Fine City.
She said: "I've been selling for four years at pop-ups in other people's shops like cafes and clothes shops.
"I'm a magazine designer by trade, it's what I love, I started this because I couldn't find anywhere to buy independent magazines in Norwich.
"We had some book shops and newsagents that sold them but nowhere that sold the magazines I wanted.
"I have my own magazine, Akin, which we publish annually and with this we'll have our own space.
"Akin is the overarching brand for the magazine, the shop and the monthly Nozza News newsletter which focuses on the Norwich independent scene."
When asked why people were beginning to return to buying magazines, Ms Pomfret said she thought people valued the experience of reading something physical over the online experience where readers are tracked by cookies.
She added: "I think people want their privacy which obviously when they're reading things online they don't get with cookies and they're tracking what you do which obviously doesn't happen with print.
"Also designers spend lots of time on magazines making them beautiful and to read them is like an experience which you don't get if you just click on a story online.
"We currently sell more than 40 different titles from lots of different subjects, we've got football titles, fashion, food, we've even got a magazine about cheese on order, so we have a wide range."
The shop aims to be a home for Ms Pomfret's lifestyle magazine as well as stocking more than 60 other publications and offering workshops.
Akin's first two workshops will include a zine making class run by Norwich's Common Threads Press and a collage workshop by Norwich artist Esme.
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