GoGoHares fans who discover all 50 hare sculptures dotted around Norwich could find themselves hopping over to a European city of their choice.
One lucky winner who follows the summer-long city centre trail and cracks the code on the GoGoHares trail map will win a European flight for four people courtesy of KLM Royal Dutch Airlines.
People can also enter the competition via the online GoGoHares app created by children's charity and trail organiser Break.
The city trail is one of the three GoGoHares trails being brought to Norfolk by Break and Wild in Art.
Benedicte Duval, general manager for Air France KLM in the UK and Ireland, said: 'We are proud to be in a position to partner with the local children's charity Break on this exciting and inclusive project.'
Michael Rooney, head of commercial services at Break, said: 'What a wonderful gesture from KLM to provide such an attractive incentive for the completion of our trail, and helping bring awareness to our charity Break in it's 50th year.'
The prize for the competition is four return flights from Norwich International Airport to a destination of the winner's choice within KLM Royal Dutch Airlines' European network.
For more information about the GoGoHares trail map and app, visit www.gogohares.co.uk
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