The owners of a long-running Norfolk farm are diversifying by launching a shop and tea room.

A farm shop is set to open at Eves Hill Farm in Booton, near Reepham, in late October in a converted barn.

It will sell its own grass fed beef, free range pork and free range eggs alongside fruit and vegetables and items from other local producers and businesses.

Jeremy Buxton runs the farm with his wife Kathryn and parents Robert and Rita and it has been in the family since the 1960s.

Mr Buxton said: "We want to produce food that we can sell directly to the customers so we can take back control of prices.

"It also cuts down on food miles and we will feed people in the community, which fits in with our overarching strategy of regenerative and holistic farming."

This will then be followed by a tea room next spring to coincide with the start of the season for the camping and glamping at the farm.

He added: "It has been really heart-warming to see such positivity about what we are doing and people want us to succeed."