Everything you need to know about Reload Festival 2017

Reload Festival. Photo: Lee Blanchflower

Reload Festival. Photo: Lee Blanchflower - Credit: Lee Blanchflower - 99PROBS Music

From entry times to travel information, here's everything you need to know about the Reload Festival 2017.

Colourful hair styles at Reload Festival. Photo: Lee Blanchflower

Colourful hair styles at Reload Festival. Photo: Lee Blanchflower - Credit: Archant

What is it?

Embracing dancefloor fillers from classic eras of pop, disco, soul and more, Reload Festival is a 'must-visit weekend experience for anyone looking for two days of quality music, great food and drink and activities for partiers of all ages' according to event organisers.

When is it?

Reload Festival will take place from September 8 to 10 at the Royal Norfolk Showground.

Billy Ocean at Reload Festival. Photo: Dale Buck

Billy Ocean at Reload Festival. Photo: Dale Buck - Credit: Archant

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Who'll be performing?

A range of big name acts have been confirmed for the festival.

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Saturday will see Soul II Soul, Level 42, Heatwave, The South, Brand New Heavies, Kenny Thomas, The Real Thing, Jazzie B, Smokin Jo, Pete Walkden, Harry Pearce, Jay Funk and Big Little Fish take to the various stages.

While on Sunday attendees can watch Billy Ocean, Blue, Aswad, Jocelyn Brown, Gibson Brothers, Odyssey, Mungo Jerry, Elo Experience, Trevor Nelson, Craig Charles Funk & Soul Club, Danny Rampling, Human Jukebox and DJ Leeroy.

Reload Festival. Photo: Lee Blanchflower

Reload Festival. Photo: Lee Blanchflower - Credit: Lee Blanchflower - 99PROBS Music

How much are tickets?

Weekend and camping tickets are priced at £108.90 per person including a booking fee. Adult weekend tickets without camping are £79.20 including booking fee. Individual day tickets are also available for £42.90 and VIP upgrades can be purchased for £38.50, the price of which includes fast track but doesn't include entry to the event, so entry tickets must be bought separately.

Is there an age limit?

There is no minimum age limit for entry to Reload. Anyone aged 13 or under will require a child ticket (free of charge) but must be accompanied by a responsible person over the age of 18. Only three children to one adult will be permitted.

Boyband Blue who will be headlining the Reload Festival 2017. Pictured from left to right: Lee Ryan

Boyband Blue who will be headlining the Reload Festival 2017. Pictured from left to right: Lee Ryan, Duncan James, Simon Webbe and Antony costa PA photo: Ian West - Credit: PA

ID will be checked upon entry. Anyone aged 14-17 will need to purchase an adult ticket and may attend unaccompanied but organisers advise they have the consent of a parent or legal guardian.

How to get there

By car:

Use the postcode NR5 0TP if you are using a sat nav.From the North

Conveniently situated just off the A47, Norwich Southern Bypass at the A1074 junction (Longwater Interchange).

Follow signs for Reload Festival

From the South

Travelling to Norwich via the A11 from London or the A140 from Ipswich, take the A47 bypass westwards

Follow signs for Reload Festival.

By bus:

First Eastern Counties Buses will be providing regular buses to Reload Festival 2017. Festival-goers will have a choice of services to get to the Showground from Norwich city centre.

For full details, please visit the First Eastern Counties website where you can download maps, timetables and find out about different fare options for travelling by bus.

By train:

Norwich Railway Station is situated five miles from the Showground

Shuttle buses will run from the station to the Showground on a regular basis throughout the weekend, operated by First Bus.

Important timings

For day ticket and weekend ticket holders the festival is open from 12noon until 10.30pm on Saturday, September 9 and Sunday, September 10.

Those camping can enter from 11am on Friday, September 8 until 12pm on Monday, September 11.

The box office is open from 9am-9pm on Friday, 9am-8pm on Saturday and 9am-7.30pm on Sunday. Any e-tickets that haven't been scanned between the box office times will not gain entry.

Is there car parking?

Yes. Parking at Reload Festival costs £10 per day and is payable by cash only. Campers and weekend parking tickets are £20 and will cover the duration of the festival. Parking is payable on arrival only and is offered on a first come, first service basis.

Is there a place to get dropped off/picked off?

A pick up/drop off point is located just off the roundabout by the Showground's Long Lane. It's easy to access and clearly signposted.


The campsite is all grass, uneven in areas, and slippery when wet. There is a reserved camping area for wheelchair and mobility scooter users, close to the main entrance with facilities including accessible toilets. This must be pre-booked.

Campers may only bring tents that are one berth bigger than the number of occupants allowing room only for storage of personal items, i.e. one person can be in a two berth tent, two people can be in a 3-4 berth tent, etc.

There is no parking at the campsite, parking is a 5-10 minute walk so it's a good idea to bear this in mind when packing. BBQ's aren't allowed in the campsite, but small buntane gas stoves, single burner with gas cylinder of less than 5kg can be used in the designated areas. Gazebos are not allowed in the festival.

Campervan Pitches for Campervans and Caravans up to 6 metres long by 5m wide and Large Campervan Pitch tickets for those up to 9m long by 7m wide are available when purchasing tickets.

Each Campervan/Caravan is allowed to pitch two x 2-4 man tents or one larger tent next to them. You will also need to buy a Weekend Camping ticket for each person staying in the Campervan/Caravan, and any accompanying tents.

Campervans and Caravans are asked to arrive between 11am and 7pm on Friday and leave after 8am on Monday. You are only allowed to enter once so if you leave the site you can only return to the car park. If you need to arrive or leave outside of these times then we will be able to assist you but please contact us before the event or speak to a member of our team on site.

If you are bringing a caravan then once set-up you will need to move your car to the parking area. The cost for parking your car is included with your Campervan pitch ticket.

Reload also do not allow the use of petrol or diesel generators while on site at Reload Festival.

The festival are unable to offer electrical hook-up to tents however if you require a charging point for a wheelchair, refrigeration for medical items or anything similar this can be arranged via the Welfare Tent.

Food and drink

No food or drink is permitted into the main arena but can be purchased once inside. One small (500ml) sealed bottle of water is allowed per person.

Campers are allowed to bring their own food and drink into the camping area only. Alcohol can be brought in on your first entry to the site but is restricted to a maximum of either:

• 1L of alcoholic spirits (no greater than 40% ABV) and 24 x 330ml cans of beer/cider; or

• box of wine (no more than 3L) and 24 x 330ml cans of beer/cider; or

• 2L of alcoholic spirits(no greater than 40% ABV)

Please drink responsibly.


• Email confirmation if making a box office collection

• Proof of age may be required on entry or when purchasing alcohol

• Tickets

• Cash and a debit card

• Sunglasses, suncream and rainwear

• Portable charger

To keep up with the latest Reload Festival news, click here.

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