A travel firm that specialises in fully-escorted trips for groups of mature single adults has relocated to Swaffham.

One Traveller Holidays had been based in Ashill for five years, but moved to Jack Body Way, off Green Way near Waitrose, at the beginning of June.

Started in 2007 by former full-time tour managers, the company initially took small groups to Prague, Krakow, St Petersberg and Austria, but its destinations now also include China, Thailand and the deep south of the United States.

The business currently employs five people, but said bookings are up 28pc on this time last year and is currently preparing to add new destinations to its 2013 programme, and is hoping to expand and take on two administrative staff in the future.

Business development manager Daniel Adams said: 'We were originally a home-based business in Ashill, but it got to a stage where it eventually took over the house.

'The single travel market is an expanding market. We are getting calls from people who have lost a partner and are thinking of travelling and are preparing to take the plunge.

'We get a lot of people who are newly widowed or divorced, and taking a holiday on their own is a big first step.'

For more information, see www.onetraveller.co.uk