The Holden Group, Norwich-based main dealers for Volvo, Renault and Honda, is holding a Beat the Auction event from Friday, to Sunday.

This is a great opportunity for customers to take advantage of vastly-reduced prices on selected used and ex-demonstrator vehicles, that otherwise will have to be sent to auction next month to ensure that year-end stock levels are correct.

All the cars have been fully prepared for the forecourt, come with a minimum 12-month warranty and, in some cases, free servicing but will be sold at pre-auction trade prices, many at less than cost.

There is up to 30pc off the original sale price, with prices from just �3,060. Finance can be arranged and part-exchanges of any make are welcome. Customers do not have to bid in the same way they would at auction, instead they can grab a bargain at a lower set price. Cars will be identified with Beat the Auction hangers, although there are some cars being released early by the auctioneer on a strictly first-come-first-served basis.

To find out more customers should telephone the auction hotline on 0845 1248215.