Snow and ice proved no deterrent to early morning coffee drinkers at Great Yarmouth's refurbished Troll Cart pub this morning.
The venue in Regent Road unveiled its new look to regulars today following a £3.5m makeover.
And at 8am a queue of cabbies were the first to prop up the bar and put in their orders.
Manager Todd Inns said it was great to see some of the regulars again after the pub had been closed for four months.
He said: 'Considering the snow this morning we still had a couple queueing up and it is just getting busier and busier.
'The feedback has been superb. People have been commenting on the fact there is a lot more space and a more family-friendly feel.
'They are loving the design.'
MORE: Take an exclusive look behind the scenes at this swanky new Wetherspoon pubThe remodelling has included extending the downstairs area and adding a 22-room hotel.
Six rooms were booked on the first day, today, and New Year's Eve was already looking busy, Mr Inns said.
Under the transformation some 55 new jobs have been created, bringing the total number of staff to 85.
It has also seen the operation more than double in size to a venue capable of hosting 1320 people.
The Troll Cart has been a popular watering hole in Yarmouth for 21 years.
MORE: A bird's eye view of Wetherspoon pub being built in GorlestonWetherspoon's spokesman Eddie Gershon said the pub was ripe for renovation after such a long time.
Everything, he said, had come together in a 'perfect storm' of opportunity making it the right time to expand the pub and add the hotel.
He said it was very much the ethos of the pub chain to respect the area and its patrons with a quality refurbishment.
Meanwhile he revealed that the opening date for the chain's latest project in Gorleston The William Adams would be March 13.
Among the first to test what was on offer were Doreen Nichols and her party from Northampton.
Mrs Nichols said she could not fault the decor or service, adding: 'The lady behind the bar was very nice and the atmosphere is lovely.'
The bar and stairwell areas are adorned with local scenes and artwork designed by children from Stradbroke Primary School in Gorleston.
They visited the pub to see for themselves the contribution they had made.
Great Yarmouth mayor Kerry Robinson-Payne was due to declare it officially open by cutting a ribbon.
The pub opens at 7am.
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