A charity tied to the new hospital in North Walsham is set to get a funding boost.

The League of Friends of North Walsham and District War Memorial Hospital has been unveiled as Sainsbury's North Walsham new local charity partner for 2012/13.

The announcement comes after the store asked North Walsham customers to vote for their favourite local charity earlier this year, and now customers will be able to donate in store to the hospital.

A fundraising day is being held at the store to mark the partnership on Thursday July, 19. It will include a display of the history of the hospital,

The charity was founded in 1949 and helps to provide additional resources and equipment for patients, staff and visitors at the recently rebuilt hospital on Yarmouth Road, North Walsham.

Brian Elliott, chairman of the League of Friends, said: 'I'd like to thank everyone at Sainsbury's North Walsham who's nominated us. I hope this partnership will raise awareness to North Walsham residents about what we do and the impact we have in the community. We now look forward to a successful year working with the store's colleagues on this exciting initiative'.

Sainsbury's North Walsham local charity partner last year was Friends of North Walsham Infant School and Nursery and thanks to customers and colleagues, they raised �2,555.78 for the charity, who put the donation towards the new outdoor classroom at the Manor Road school.