A rocket enthusiast and his team are planning to launch a can of beer where possibly no can of beer has gone before.

Eastern Daily Press: The rocket is launched near CambridgeThe rocket is launched near Cambridge (Image: Archant)

Ben Jarvis, from Wymondham, has teamed up with Norwich-based Redwell Brewery for the attempt, which aims to break the European amateur rocketry record by reaching 100,000ft - more than 30kms.

Mr Jarvis first claimed that record in 2000 with a rocket in the Nevada desert that hit 34,000ft, and it stood until a Dutch team got to 70,000ft last year.

He said: 'Ever since I was about 18 I had this idea of combining beer and rockets and making an attempt to launch a can of beer into space.'

Oliver Best, from the brewery, said: 'We did a test launch near Cambridge. The rocket contained about 5kg of our Citra hops that we sent up into the atmosphere about 2,500ft.

Eastern Daily Press: Ben Jarvis andhis team after the original altitude record attempt in 2000Ben Jarvis andhis team after the original altitude record attempt in 2000 (Image: Archant)

'Ben's been making rockets for 25 years, so we feel good about smashing the record this time and bringing it back home.'

Mr Jarvis has hopes to raise £13,500 to help fund the effort.

To donate, visit www.indiegogo.com/projects/hop-rocket-record.