New no cold call zone in Diss

Door-to-door callers on a Diss road have been told that they are not welcome following the launch of a new No Cold Calling Zone.

Signs have been placed in Pearmain Road to deter uninvited tradespeople from knocking on residents' doors as part of scheme to help people feel safer in their own homes. Householders have also been given information and advice on dealing with rouge traders.

The latest No Cold Calling Zone in the town was launched by Norfolk County Council Trading Standards officers. It follows a survey of residents in Pearmain Road with 100pc of households favouring the initiative.

Matthew Lucking, senior Trading Standards officer, said: 'I hope that the launch of this zone will have the right impact on the residents by considerably reducing cold calling in this area.

'Such zones often also provide us with invaluable information about the traders working in the area enabling us to respond to incidents, along with Norfolk Police, if necessary.'

In order to become a No Cold Calling Zone, a place has to meet a number of criteria and have a history of cold calling.

Contact Norfolk County Council Trading Standards via Consumer Direct on 08454 040506.