An air ambulance was called to a serious crash in Bury Road, Newmarket, this afternoon.

Emergency services, including the East of England Ambulance Service and Suffolk Fire and Rescue Service, attended the scene at around 12.30pm and found a man and a dog in a car, which had collided with a tree.

At one stage three fire engines, two ambulances and numerous police cars were at the scene, including the air ambulance which landed nearby at The Severals.

Police closed Bury road in both directions, with one officer at the scene saying it was likely to be closed for some time while investigations continued.

A crew of three paramedics headed from the helicopter to the scene to assist the man in his 70s who was in cardiac arrest.

Despite their best efforts to resuscitate the man, he died at the scene. His dog also died.

At this stage police are investigating the possibility the man may have had a medical incident prior to the collision occurring.

The man's next of kin have been informed.

Call Suffolk Constabulary on 101, quoting CAD number 117 of today with information.