All systems go for Norwich Business Improvement District
A new scheme which will raise �3m to be spent in the city centre will be officially launched tomorrow, with a pledge to give Norwich a shot in the arm.
Businesses voted yes for a Norwich Business Improvement District (BID) in July and it comes into effect from tomorrow.
The creation of the district – taking in the majority of Norwich city centre – will see millions raised over the next five years through an annual one per cent levy on businesses with a rateable value of more than �15,000 within the BID area.
Of the businesses who voted, 79pc by number and 91pc by rateable value voted yes, which means the district could be created.
A board – a cross section of people from businesses and charities that have a vested interest in properly representing the interests of BID levy payers – has been set up and offices at The Forum secured for team.
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Stefan Gurney, Norwich BID director, said: 'We go live from today and we already have some early quick wins.
'We're adding value to The NORWICHRISTMAS campaign, with a television advert across the Anglia region to boost its profile and get people to the city, while work has started on a smartphone app.
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'We are looking forward to seeing what we can deliver for Norwich.'
Do you have a business story? Call business editor Shaun Lowthorpe on 01603 772471 or email firstname.lastname@example.org