BT Sport presenter Jake Humphrey supports Norfolk Day - but admits he wants county’s appeal kept secret

PUBLISHED: 17:22 20 February 2018 | UPDATED: 12:36 22 February 2018

Norfolk Day. Jake Humphrey.

Norfolk Day. Jake Humphrey. Picture: ANTONY KELLY

Archant Norfolk 2018

BT Sport presenter Jake Humphrey has given his support to Norfolk Day - but admits he wants to keep our county’s beauty a secret.

Jake Humphrey has backed Norfolk Day. Picture: ANTONY KELLYJake Humphrey has backed Norfolk Day. Picture: ANTONY KELLY

The 39-year-old, who grew up in Stoke Holy Cross, said the July 27 initiate was a great idea to show the world how “amazing” Norfolk really is.

However, he added he was “almost loathed” to say what makes Norfolk special, because part of its charm is “people not knowing Norfolk’s special”.

Mr Humphrey, who attended Framingham Earl High School and The Hewett School in Norwich, said: “I honestly believe Norfolk is one of the most beautiful, peaceful and under-appreciated counties in the country, by other people.

“Everyone that lives in Norfolk knows the secrets. We know how gorgeous the broads are, we know how stunning the beaches are and how vibrant Norwich is.

Norfolk Day. Adam Drury.
Picture: ANTONY KELLYNorfolk Day. Adam Drury. Picture: ANTONY KELLY

“I kind of like the fact that people outside of Norfolk don’t know the secrets.

“So part of me thinks that Norfolk Day is great, because we can tell everyone how amazing it is. But I also want to try and keep it secret.”

Backed by the EDP, Norwich Evening News and BBC Radio Norfolk, Norfolk Day provides the ideal opportunity to shout about this great place that we call home.

Communities, businesses, attractions, organisations and individuals are already planning the ways we can celebrate our pride and passion for Norfolk on Friday, July 27.

Norfolk Day. Lord Richard Dannatt.
Picture: ANTONY KELLYNorfolk Day. Lord Richard Dannatt. Picture: ANTONY KELLY

Other famous faces in our county have also backed the initiate, including former Norwich City left-back Adam Drury and General Sir Lord Dannatt, who lives in Keswick.

Lord Dannatt, who is the former head of the British Army, said it was the people of Norfolk who make the county special.

He added that there was also plenty to be proud of, including Norwich City Football Club.

EDP editor David Powles said: “The response to Norfolk Day has been really great so far and I would urge everyone to think about ways they may be able to get involved, even if it is just by showing the Norfolk Day colours when Friday, July 27 comes along.

“This is an opportunity for the county’s residents and businesses to show how proud they are of Norfolk.”

To get involved email your ideas to, tweet @norfolk or log on to the Norfolk Day Facebook group.

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