An inshore lifeboat crew and coastguard rescue officers were called out following reports that a man and his pet dog were in difficulties.

The RNLI Great Yarmouth and Gorleston inshore lifeboat – Seahorse IV – was called out at 2.52pm this afternoon (Sunday) to the river near Bollard Quay.

A spokesman for the Great Yarmouth and Gorleston Lifeboat said: 'Once on scene it was established that the casualty and dog had recovered themselves.'

With the inshore lifeboat crew members giving first aid to the man as they awaited an ambulance, the casualty was taken to the James Paget University Hospital in Gorleston.

The HM Coastguard Gorleston rescue team was also called out following reports of a person in the river near Bollard Quay.

A spokesman for HM Gorleston Coastguard said: 'On scene the man, who had gone into the water to rescue his dog, was in the care of the East of England Ambulance service for treatment, while his dog had been collected by his wife.'