A popular visitor attraction in Norfolk is set to transform its current use into a private holiday resort.

The move comes following an announcement from Lord and Lady Somerleyton that Fritton Lake, based near Great Yarmouth, will now close to day visitors.

The plans have been put in place to develop more retreats around the lake, bringing the total number up to 150.

Lord Somerleyton said: 'It wasn't an easy decision to close the day visitor attraction but, with demand to develop the park into a private holiday resort, it just doesn't leave room for a day visitor attraction.

'Over the past decade we've seen a steady decline in visitor numbers, largely due to the over saturation of tourist attractions within this region.'

Fritton Lake, which comprises of 1,000 acres of wood, lake, heath, marsh, and meadow, is managed by the Somerleyton estate in a nature-led manner known as rewilding.

Wild red and fallow deer will be joined by wild ponies, sheep, cattle, and pigs, to improve the habitat with native British flora and fauna working to restore the natural balance.

It is for these two reason that the decision has been made to close Fritton Lake as a day visitor attraction and the pay and display car park is now shut. Access to the park can now only be gained by those eating and drinking at The Fritton Arms, residents of Fritton Lake Retreats, or patrons of the Outdoor Activity Centre.

And while visitor numbers have declined over the past decade at Fritton Lake, its sister attraction - Somerleyton Hall and Gardens - on the estate has seen increased visitor numbers following investment into the restoration of the historic gardens and maze.

Somerleyton Hall and Gardens reopens for the season on April 13 and there will be four days of Easter egg hunting from Good Friday to Easter Monday.

The Fritton Arms and the open water swimming club will remain open to the public throughout the year.

- For more details about The Fritton Arms visit www.frittonarms.co.uk, for holiday retreats visit www.frittonlakelodges.co.uk, and for activities visit www.frittonlakeoc.co.uk.