The fire service were called to the same location three times within 24 hours to rescue drivers who have attempted to drive through floodwater.
Despite the road signs and warnings, drivers in Welney are still taking their chances by attempting to drive through the flooded A1101 Wash Road.
MORE: Photos show staggering water levels in Norfolk village
The fire service was first called shortly after 4.10pm yesterday (Wednesday, January 3) to reports of a person driving into an area known as the Welney Wash.
Less than 50 minutes later and crews were called to rescue another person trapped in their vehicle in the same location.
They were called again in the early hours of this morning (Thursday, January 4) at around 3.36am where crews from Downham Market, Littleport and Kings Lynn assisted with someone stuck in the floodwater.
On Twitter, Norfolk Fire and Rescue Service said: 'For your own safety and that of others, please comply with the Road Closure signs.'
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules here