People now have the chance to buy shares in a 16th century village pub, with a fascinating history, as a campaign to save the building from permanent closure gathers pace.
The Ploughshare, at Beeston, is next to the one-time home of legendary 19th century boxing world champion Jem Mace and was the regular watering hole for airmen from the American Airforce 392nd Bombardment Group during the Second World War.
Villagers fear the pub, which has been closed since January, will be sold to a housing developer.
The are aiming to raise £350,000 to buy and reopen it.
The villagers have established the Beeston Community Enterprises and, in the last few days, shares have gone on sale to the public.
Henry Dennett, chairman of Beeston Community Enterprises, said: 'We are confident we can save the pub but we are asking people to chip in and help.
'We are not expecting people to make massive donations, but if lots of people donate small amounts we will be able to save this pub, which is so important to the community here.'
One individual can buy between five and 2,000 shares.
Each share is valued at £10, so the minimum share value that can be purchased is £50 and the maximum is £20,000.
As this is a community venture it has been approved by the Community Shares Standard Mark and UK tax payer you will be entitled to tax relief on any shares they buy.
The first £150,000 worth of shares sold will attract a 50pc tax relief.
Shares bought after that ceiling is reached will be entitled to 30pc tax relief.
Residents of Beeston lost their shop in 2009 and in a recent survey of 250 local households the importance of keeping the pub was rated by the majority as five out of five.
Mr Dennett said: 'We've raised £25,000 in the first few days and have another £10,000 to be banked so things are going well and I believe we will get the support we need.
'We are working with Crowdfunding which markets our campaign to 400,000 people around the world who are interested in community campaigns such as this.'
He added: 'We've seen how successful the campaign has been to save The King's Arms at Shouldham, and how that pub is running very successfully now, so we think if they can do it, why can't we?'
Other grants and avenues of funding are also being investigated and local fundraising events are being planned.
For more information about how you can buy shares and support the campaign, go to www.beestonploughshare.com
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