As it celebrates 50 years of business, a leading Norfolk financial planning firm has credited “relentless hard work” for its success.

Norwich-based financial planning company Smith & Pinching was founded in 1973 by Gerry Smith and Barry Pinching.

During the next five decades, they would go on to advise clients on more than £1.5bn worth of assets, working with everyone from businesses to local families.

A spokesman for the firm said: “We are rightly proud of the accomplishments, innovations, and valued relationships we have built with our clients and professional connections over this time.

“Throughout our journey we have faced numerous challenges and opportunities, but we have always remained dedicated to our clients and true to our core values. 

“Our success story is a testament to the relentless hard work, innovation, and genuine care across our team.

“We have fostered a culture of integrity, collaboration, creativity, and continuous learning, where everyone is encouraged to contribute and enhance their skills to achieve common goals.

“As we look forward to the next 50 years, we remain committed to our core values, keeping pace with the changing times, and continuing to deliver excellence in all that we do.”