A Norfolk holiday firm has been crowned the most dog-friendly in the UK.
East Ruston Cottages won in the Cottages and Self-Catering category at the Dog Friendly Awards 2022.
It is the fourth consecutive year the business has been handed the accolade and owner Sue Allen said it is all down to her "wonderful" cottage owners.
The ceremony was held at the Kennel Club in London on Wednesday, December 7.
Ms Allen, who has been running the business for 15 years, said: "I was thrilled to be named as the winner and I am so pleased for all of my cottage owners.
"I am so grateful especially because we were voted for by our guests.
"That is really heartwarming because they come and have such a positive experience with us."
With up to 40 holiday homes signed up to the accommodation agency, dog owners have plenty of "beautiful spots" along the Norfolk coast to choose from.
But Ms Allen said they are not just dog-friendly they are "dog-welcoming", going above and beyond to ensure owners and their pooches have a relaxing time.
With dog crates upon request, dog buggies for elderly or young pups who can't keep up with the pack and even homemade doggy treats - East Ruston Cottages offers a bespoke service.
Ms Allen said she also helps owners with reactive dogs to find the perfect locations and some cottages have an unlimited number of dogs allowed, at no additional cost.
"We want owners to feel totally relaxed with no silly rules or regulations," said Ms Allen.
"This part of Norfolk is super dog-friendly and we have built a very successful."
Following a huge increase in dog ownership during the pandemic. more dog-friendly businesses have been popping up all over the county.
Over the last 15 years, Ms Allen said the competition has increased but they "work hard" to remain at the top of their game.
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules here