Say librarian, shop assistant or street cleaner and most people know what you're talking about. However as ANDREW PAPWORTH discovered, some job titles are less than clear...

Eastern Daily Press: Nandos. Picture: JAMES BASSNandos. Picture: JAMES BASS (Image: Archant Norfolk Photographic © 2006)

? Executive member for place - Paul Claussen holds this title at Breckland Council, overseeing sport and leisure facilities, community safety and environental services.

? Director of sleep - Travelodge famously created this role, not for someone to snooze during the working day but check the hotel chain's beds allowed for a good night's rest.

? Student achievement mentor plus - before becoming East Coast College, this role at Lowestoft College was designed to ensure students got top career advice.

? Community connector - the title may seem a tad odd, but these people at South Norfolk Council do sterling work supporting those most in need of help in South Norfolk.

Eastern Daily Press: Aviva. Picture: JAMES BASSAviva. Picture: JAMES BASS (Image: Lloyd Sturdy/VisualMedia)

? Service station champion - Shell in Fakenham had been advertising for this person to dazzle shoppers and people buying fuel with great customer service skills.

? Excellence consultant - Aviva strives to be the best, so employs people so workers can progress their careers, address any weak areas and achieve their potential.

? Keeper of the Muckhill - Barry Howard has recently been appointed to this ceremonial role in King's Lynn. In the 16th century, this person organised Lynn's rubbish into muckhills.

? Public open space operative - West Norfolk council employs these on a seasonsal basis to keep parks and streets clean within the borough.

? Patrão - this is the name Nando's gives to general managers at its restaurants. To reach that level though, it helps to have been a Nandoca - a customer service assistant.

? Genius - we all like to think we are one, but at the Apple Store they really are as this is the grand title it gives to those working on its technical support desk.