Artists are being encouraged to enter a competition that has cash and a prestigious exhibition opportunity as prizes.

Eastern Daily Press: Holt Art Prize launch - Francesca Perkins' winning entry from last year. Picture: RODNEY SMITHHolt Art Prize launch - Francesca Perkins' winning entry from last year. Picture: RODNEY SMITH (Image: Copyright:Rodney Smith)

The annual Holt Festival Art Prize has been launched, and the winner will pick up £1,500 as well as having their entry displayed at Norwich's Sainsbury Centre for Visual Arts in the autumn.

Last year's winner was Francesca Perkins with her oil on board painting Taking Water Home. One of the judges, acting legend and keen artist Sir John Hurt, said her work was 'of the very highest standard' and that she would increase in stature.

The Holt Festival Art Prize is open to artists everywhere and regularly draws entries from all over the UK.

Prize organiser James Glennie said: 'Last year I was once again delighted at the standard of entries which really does seem to get higher each year.

'It will be a tough job for that standard to rise even higher this year but I'm really looking forward to seeing the entries.'

Deadline for entries is midnight on Sunday June 28. Judges will select a shortlist of 20-30 that will be exhibited at the Auden Theatre, Holt from July 20-26 in a display that is part of the festival art trail.

The winner will be announced at a private view on July 19.

This year's judges are Amanda Geitner, chief curator at The Sainsbury Centre, art dealer Nic Tyler and Norfolk 'Pop' artist Coilin Self.

Entry forms can be downloaded from www.holtfestival.org/art_prize

The 2015 Holt Festival runs from July 19–26 with a mix of music, drama, visual art, dance, comedy, cinema, children's shows and workshops. The full programme will be announced later this month.