Norwich City player-of-the-year Robert Snodgrass admitted the lure of staying in the Premier League was too strong to resist after sealing a club-record move to Hull City.

Snodgrass completed a protracted transfer on Monday when he signed a three-year deal for an undisclosed fee, which is believed to eclipse the figure Norwich previously banked for Dean Ashton back in 2006.

The Scottish international travelled to Humberside last week to undergo a medical and thrash out personal terms after the Canaries reluctantly accepted an improved offer from Steve Bruce's club.

Snodgrass had previously been touted with moves to Celtic, Newcastle and West Ham during the early part of the summer, but the 26-year-old understood City's desire to hold onto one of their key men prior to rubber-stamping his KC switch.

'They wanted to keep me and I can totally understand that. It's business for both sides,' he said. 'Their business was to try to keep me but the whole point for me was to target the Premier League. Norwich knocked back a couple of offers which I didn't agree with.

'Making the move is never easy, the paperwork side of stuff. There's always a few hiccups here and there. We've spent the last few days trying to get it done. I would love to say it just took one chat with Steve Bruce but it must have been about 10 chats. I spoke to him more than I spoke to my wife over the last few days.

'That's exactly what you want. He's got fresh ideas for this season and he wanted me to be a part of that. I spoke to a few managers but that's all part and parcel of making your decision.

'The manager here showed me a lot of respect and those are the people you want to work hard for. That's why the club have done so well I'm sure.'

City chief Neil Adams admitted Hull's approach - widely reported to be in excess of £7m - was simply too good to turn down for a player who is out of contract in 12 months.

'Robert was excellent for us last season, displaying a fantastic attitude and commitment,' he told the club's official site. 'He's one that we would have liked to have stayed to be part of our squad in the Championship as we aim to get promoted, but the financial figures involved have made it a deal which we had to do.'

Snodgrass insists he will always look back on his time in Norfolk with fond memories despite a sour ending on the pitch.

'Getting relegated was hard to take,' he said. 'Last year, I believe that I couldn't have given any more from a personal point of view. I was struggling with a few niggling injuries but I went out there and put my body on the line to try to save the club from relegation. Obviously, that wasn't to be. I had a great two years there. I made some great friends and met some great people. I had one year left of my contract and they didn't offer me anything else when we went down to the Championship. There's no bad blood at all. I believe I did as well as I possibly could towards the end of last season.'