Argentina may be more famed for producing outstanding footballers, but Norfolk's Chris Brown is on a mission to develop the country's cricketing talent.

Norfolk CCC player-coach Brown, 37, will travel to Buenos Aires later this month as part of an initiative to improve cricket in South America.

The first part of the trip will see Brown coaching at the Latin America academy, before spending the second week working specifically with Argentinian players.

Horsford captain Brown, who is a Level Four qualified coach, will be working with the ICC's high performance manager for the Americas region, former Nottinghamshire pace bowler Andy Pick.

'It's following on from the success of the trip to St Kitts we did last year to the ICC America academy,' said Brown. 'It will be interesting to see what the standard is like, although I know the MCC have been on tour there and (Norfolk player) Robbie Austin, who was part of the squad, said that the facilities out there are excellent.'

Surprisingly, cricket in Argentina can be traced back more than 200 years and next year the Argentine Cricket Association will celebrate its centenary. In February, Argentina, who are coached by former Northamptonshire wicketkeeper Toby Bailey, will compete in Division Five of the ICC World Cricket League against the Cayman Islands, Bahrain, Singapore, Guernsey and Malaysia.

It is a second important assignment of the winter for Brown, who has also been working on the Brian Johnston Memorial Trust Elite Spin Bowling programme with the 18 First Class counties. Brown was asked by the ECB's lead spin coach, former Essex and England spinner Peter Such, to provide support for programme sessions as Such was out of the country.

'I was delighted when Peter Such asked me to visit all of the counties and I've been working with the professional staff spinners as well as the academy youngsters,' said Brown. 'It's involved a lot of travelling but it's been very enjoyable.'

Brown's winter work will not be completed when he returns from Argentina, as he has another trip to Guyana planned for March and April. There he will be working with the ICC America Academy side who are due to compete in a West Indies Under-19s tournament.