A football-mad group of youngsters will look the part when they take to the pitch for the new season, thanks to a new shirt sponsor.

The Horsford FC Under 9s team were left looking for a sponsor after their former shirt deal came to an end.

Chartered accountants, business advisers and financial planners Lovewell Blake have now stepped in to support the club.

The team got together for their first training session of the season wearing their new shirts, under the eye of team coach Chris Egmore, who is a financial planner with the firm.

The under 9s team has just moved up from five-a-side football to seven-a-side.

Mr Egmore said: 'We have to replace our kit every two years, which is an expensive process, and this sponsorship from Lovewell Blake means that everyone can afford a team shirt, whatever their circumstances.'