Winning dealer enjoys life in the F1 fast lane

Kevin Abbs, dealer principal of Crayford and Abbs, visits the Red Bull racing team at the Abu Dhabi

Kevin Abbs, dealer principal of Crayford and Abbs, visits the Red Bull racing team at the Abu Dhabi Grand Prix. - Credit: supplied

From Bodham to Abu Dhabi, Kevin Abbs, dealer principal of North Norfolk Nissan main dealer Crayford and Abbs, enjoyed life in the fast lane.

Crayford and Abbs, which has a Nissan dealership at Bodham, came top out of 32 comparably-sized dealerships nationwide for beating its new car sales target to win a four-day trip which included the Abu Dhabi Formula One Grand Prix.

Crayford and Abbs was the only East Anglian dealer to attend the event along with the managing director and directors of Nissan Motor GB.

During the trip Mr Abbs visited top racing team Red Bull's paddock station. Alongside a two-day pass in the Red Bull hospitality suite, which included a presentation by Red Bull racing driver Mark Webber, before the race.

Mr Abbs was also entertained by driving the sand dunes in Dubai, visiting and eating at the world's tallest building – Burj Dubai, playing golf at the Colin Montgomerie championship course.


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Altogether there were 10 winners from. Britain who enjoyed business class flights and a luxury break of a lifetime.

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