Christmas left-overs are set to bring spring colour to a north Norfolk wood, thanks to co-operation between a supermarket and a conservation charity.
Asda, which has a store in Norwich, donated hundreds of flower bulbs which were left unsold at Christmas to BTCV and the conservation charity's volunteers have planted them in Sadler's Wood, North Walsham.
The bulbs would have gone to landfill. Julian Walker-Palin, head of sustainability at Asda, said: 'Norfolk is a beautiful part of the UK and seemed the ideal place to benefit from bulbs which would otherwise go to waste. We decided to see if BCTV would like to help us put the bulbs to good use and they loved the idea.'
He added: 'I'd love to hear what the people of Norfolk think as we are always keen to find more sustainable ways to work and often the best ideas come from our customers.'
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