He weights in at just less than 20 kilos but towers over many of the customers at a Norfolk seaside town butchers - now it seems that Fat George is on course for screen stardom.

He weights in at just less than 20 kilos but towers over many of the customers at a Norfolk seaside town butchers - now it seems that Fat George is on course for screen stardom.

The fat plastic butcher at the centre of a row over whether traders can display goods and signs outside their shops is set to star in a cookery DVD that could hit the shops in time for Christmas.

Fat George came to symbolise Cromer traders struggle when the county council demanded that they remove all sales paraphernalia from the highway last month.

But after a campaign by EDP sister paper the North Norfolk News, which saw more than 800 people sign leaflets in support of leaving George be, the council capitulated.

Norfolk County Council and North Norfolk District Council will now work in partnership to set up a code of practice to cover the district by next spring.

On Tuesday George was paraded down Cromer high street in celebration as on lookers wolf whistled and cheered and cars honked their horns.

But that is possibly not the end of George's fame.

With a short documentary video of his ordeal already circulating on YouTube and a cookery DVD, featuring the portly star in the kitchen, also in the pipeline, his stardom is set to continue.

Simon Page, from Diamond Eye Productions based in Thetford, says big plans are afoot for George and his owner Icarus Hines.

Mr Page said: “We are developing a cookery DVD featuring George and Icarus.

“Icarus will be explaining different cuts of meat and then cooking them and George will be in the kitchen too.”

Filming is expected to begin before Christmas.

Icarus Hines said he was overwhelmed by the support George had received during the recent campaign against the council.

He said: “The green light is on for George and for a bit of blue sky thinking by the authorities.

“We hope that now we have had a reprieve traders can behave responsibly and we can have a common sense approach.

“This was people with a little bit of power exercising their muscle. What is wrong with communication and why can't one human being just speak to another.

“George is now looking forward to standing outside the shop for another 23 years.”