Tradition runs deep in this Cromer town centre pub, which has become the latest venture for its landlady.

Eastern Daily Press: Pub of the Week. The Albion, Cromer. Picture: ANTONY KELLYPub of the Week. The Albion, Cromer. Picture: ANTONY KELLY (Image: Archant Norfolk 2014)

Jane Chapman, who grew up in Leverington near Wisbech, took over the Church Street ale house in February 19 last year.

Dealing with customers and the talking to members of the public has come naturally to her because her late mother Phylis Elam ran Elam Stores in Leverington.

Ms Chapman grew up above the stores and ran it for three years.

She has had a range of jobs including being a hairdresser, running the former Bowling Green pub in Lynn Road, Wisbech, and managing a dry cleaners.

Eastern Daily Press: Pub of the Week. The Albion, Cromer. Picture: ANTONY KELLYPub of the Week. The Albion, Cromer. Picture: ANTONY KELLY (Image: Archant Norfolk 2014)

Before arriving at The Albion she was a manager for two years at the Bakehouse coffee shop in Hunstanton and then cooked at the Coffee House Café in Sheringham.

She said: 'I was looking for somewhere to take on and I could tell The Albion would be a challenge. You could see if somebody gave it some tender loving care it would come back to life, which it has done wonderfully.'

As soon as she took charge, Ms Chapman put in a kitchen as no food had been served at the business before that time.

'We do good hearty pub grub. It is a very traditional pub with traditional values. We are a pub with food, not a place that serves food with a pub,' she added.

Eastern Daily Press: Pub of the Week. The Albion, Cromer. Picture: ANTONY KELLYPub of the Week. The Albion, Cromer. Picture: ANTONY KELLY (Image: Archant Norfolk 2014)

The Albion takes advantage of its coastal position and serves Cromer crabs and local meat from popular butcher Icarus Hines, who has a store in the town.

As well as introducing food seven days a week, Ms Chapman, who lives above the pub, has fully refurbished the outside and is in the process of updating the inside.

Regular entertainment is also put on at the pub, which has two darts teams – one for men and women – and two pool teams. The Albion is dog and family friendly and constantly changes its ales.

Ms Chapman said: 'I want to build up trade up. There is a complete mix of customers. The oldest is 83 and we also hold children's birthday parties. It is lovely here and the customers are friendly. I like the atmosphere. I have always thought that being a landlady is something you are born to do. It is not something you can learn.'