A group of social media influencers will be taken on a guided tour of Norwich's finest Instagram spots.
The tours, taking place on Saturday, will be led by Visit Norwich as part of a national Visit England campaign ahead of English Tourism Week.
Two tours of up to 20 Instagrammers - including some who are described as ambassadors of the city - will be taken around spots including Erpingham Gate, Cathedral Close, the market, Grosvenor Fish Bar and the Birdcage.
Similar guides will be taking place in 10 other English cities.
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