A Norfolk based RSPCA sanctuary has seen an increase in its workload in the last 12 months while more people are following the advice of welfare officers over the treatment of their pets.

Figures released by the RSPCA show that in 2010 the charity rescued and collected 26,653 animals in the Eastern region, compared to 26,048 animals, in 2009.

At its East Winch Wildlife Centre it also dealt with 4,245 admissions compared to 3,693 in 2009. The number of abandoned animals dealt with rose from 4,347 abandoned animals in 2010 compared to 3,722 in 20.

However 92pc of people who had been issued warning notices over the treatment of their pets were choosing to follow the RSPCA's welfare advice, rather than face prosecution.

Suzie Graham regional manager for the East said: 'The RSPCA is and has always been proactive in preventing cruelty and suffering to animals. This is why it is such an achievement that more than 90pc of animal owners chose to follow the welfare advice offered by our officers.

'In addition to our work with companion animals, we have a strong record in rehabilitating sick and injured wild animals and birds. We are also working hard to improve the lives of farm animals and have helped to boost the numbers of free range laying hens and pigs raised to higher welfare standards.'

The East Winch centre launched an appeal for towels last year, after staff found themselves dealing with an unprecedented number of seal pups. The centre appealed to the public to send in old towels because at one point staff were using up to 120 a day.