New Argos could be set to move into Norwich Homebase store

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- Credit: PA

Norwich looks set to get another Argos, after plans were put forward to take up part of one of the city's Homebase superstores with a branch of the shop.

If Norwich City Council grants permission, the new Argos would take over part of the floor space at the Homebase store in Hall Road – creating up to 15 new jobs.

Bosses say the branch would be different to the two existing city centre Argos stores, at Castle Mall and St Stephens Street, in that people would order online and go to the branch in Homebase to collect their purchases.

Home Retail Group, which owns both Argos and Homebase, as well as Habitat, has applied to City Hall for permission to change its current planning permission at the Hall Road store to allow up to 185sq m to be taken up by Argos.

The company announced earlier this year that one in four Homebase stores would shut by 2018 as part of a three-year turnaround plan.


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In documents lodged in support of the application, Dartmouth-based planning consultancy said Argos's full catalogue range would be sold at the branch.

They stated: 'Retailing is a dynamic industry that is constantly evolving. Existing businesses, such as Argos and Homebase, constantly have to adapt to these changes as well as the challenging retail market that has characterised the recent economic downturn.

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'As a result HRG have undertaken a review of its existing portfolio as well as its store formats to identify ways in which it can improve customer convenience and provide easier access to the goods that customers require capitalising at the same time from the ongoing growth in internet-based shopping.'

The documents state a third store in the city centre would not be viable and a study ruled out Anglia Square or the retail units planned alongside the due-to-be-built Asda further along Hall Road.

Do you have a business story? Call Ben Woods on 01603 772426 or email ben.woods@archant.co.uk

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