A Norfolk petition calling for a global ban on cosmetic testing on animals has made it all the way to the United Nations.
Alex Mayer, East of England MEP, joined King's Lynn residents in the town's Body Shop in signing a petition calling for a world-wide ban.
Despite cosmetics testing on animals being banned across Europe for five years there are still no laws banning the practice in 80pc of the world.
Ms Mayer is spearheading the campaign in the United States, where she has visited a New York Body Shop, briefed a member of the New York State Assembly bringing forward cruelty-free legislation and took the concerns of King's Lynn residents to the United Nations Environment Programme.
She said: 'King's Lynn shoppers know that the shampoo, lipstick or eye-shadow they buy here in the UK, has not been tested on animals, but that's not the case in the rest of the world.
'The EU ban has proved that there is absolutely no need for animal testing for cosmetics - better scientific methods are being used and cosmetics companies continue to thrive.
'I want to make sure that the voices of people in King's Lynn, are heard at the highest levels.
'Britain is a nation of animal lovers and I'm proud voices from King's Lynn are now helping to spread the cruelty-free message worldwide.'
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