Kodiaq name for new Skoda large sport utility vehicle
- Credit: Skoda
Skoda's new large sport utility vehicle is to be called Kodiaq.
The name refers to the Kodiak bear that lives on a remote island off the southern coast of Alaska. Its spelling is derived from the language of the indigenous people – the Alutiiq. Skoda will usher in a new SUV campaign with the introduction of the Kodiak when it makes its public debut in the second half of this year, with launch planned for early 2017.
Living alongside around 14,000 people on Kodiak Island – a harsh yet fascinating landscape located off the southern coast of Alaska – are almost 3,500 Kodiak bears. The Alutiiq, the natives, call the bear Taq uka 'aq – the letter 'q' at the end is a characteristic of animal names. ŠKODA's use of the letter 'q' creates a distinctive name for a very distinctive new Skoda.
At 4.70m long, Skoda's new SUV can comfortably seat seven people and offers strong performance both on and off the beaten track. The hidden power of the Kodiaq can also be seen in its design – distinctive, muscular lines representing a dynamic, robust and strong appearence.
'Discover new ground' is the claim under which the Czech car-maker will be launching the Kodiaq which marks the beginning of the brand's new SUV campaign, and will attract new consumer groups in the fast-growing SUV segment.