A former professional footballer has joined the fight to reduce the number of suicides and raise awareness of mental health.

Cedric Anselin, who played for Norwich City and Bordeaux, has been announced as a new ambassador for a campaign launched by Norfolk County Council.

The campaign will promote mental wellbeing, reduce the stigma around mental ill health, and urge people with suicidal thoughts to talk to a family member, friend, or health professional.

Last December Mr Anselin revealed that he has battled against depression for 14 years, and had thought about taking his own life.

Yesterday he said: 'I am really pleased to be a part of this campaign, and am glad to see the issue of suicide and depression is being taken seriously.

'My message to anybody having suicidal thoughts is to take that first step and admit it.

'And to anybody who thinks that somebody they know might be struggling - don't ignore it.

'A simple message asking how they are and letting them know you are there if they want to talk can make the difference to somebody who may be thinking about ending their life.'

There are on average 77 suicides per year in Norfolk, which is higher than the national average. Of those 76pc were male suicides last year.

The county council aims to reduce this by launching its new prevention strategy, which is due to be approved by its communities committee today.

Have you got a mental health story? Email nicholas.carding@archant.co.uk