A Norwich firm has pledged to get a third of its workers to take part in sports in the run up to the Olympic Games.

Re-insurance firm Admin Re is the latest business to get involved with Norfolk's Olympic legacy programme, Pledge 2012. Workers have already competed in the Corporate Games and are members of the Active Norfolk Fit4Work. Now, Steve Hitcham, from the firm, has decided to take the health and well-being of his colleagues to a new level by making an ambitious pledge on behalf of them all.

He said: 'Admin Re pledges to get more than 33 per cent of its staff to take part in sports or recreational physical activity through the Fit4Work project. When I first heard about Pledge 2012, I wanted to pledge something that our whole business could be part of and work together to achieve. Admin Re has built a close relationship with Active Norfolk over the past few years as the sponsors of the Fit4Work Corporate Games. This is our second year signed up to Active Norfolk's Fit4Work project, which is really having a positive effect on our business. So far in 2012, we've had 100 employees take part in events such a kayaking, golf, weight management course, cycling and football, with many other events planned throughout the year. Pledge 2012 is a great opportunity for businesses and organisations to do something together, which can improve physical and mental health as well as improve morale.'

To make a pledge, go to www.pledge2012.com

kate.scotter@archant.co.uk