Do not miss your chance to be involved with the county's biggest celebration of local produce – that was the rallying cry issued by organisers of the Norfolk Food Festival last night.

The month-long spectacular is set to kick off in exactly four week's time with a launch for specially-invited guests at Aviva's Marble Hall in Norwich.

This year, it aims to draw in visitors from across the UK to experience the area's food offering, from Michelin starred dining and top-class research to buzzing farmers' markets and under-the-radar producers.

Yesterday, organisers of the EDP Bidwells Norfolk Food Festival urged growers and makers, pubs, restaurants, hotels and businesses from every corner of the county to get ready to take part and send in details of their events as soon as possible.

Chairman Richard Woolliams said: 'This is your chance to get involved with the festival and help us show the country that Norfolk has a world-class food and drink industry.

'We want as many producers, restaurants, pubs, hotels, and other businesses as possible to take part and help us spread the word.'

Anyone organising an event or offer – from a open day at a local farm to a entire evening of food dedicated to the county – should send details to festival organisers so they can be promoted on its website.

Mr Woolliams added: 'All you have to do is organise an event, promotion or offer, to run during the festival period and let us know about it. Use the Norfolk Food Festival logo on any promotion you do for your event, and we will promote it free on our website which will tell people across Norfolk and the rest of the UK about the many fantastic activities and offers we have taking place through September.'

There will also be extensive coverage of the festival – including the five key weekends – in the EDP which will aim to preview the best events for food lovers to visit.

In 2010, festival goers enjoyed more than 1,000 events, promotions and offers as part of the celebrations which expanded to cover an entire month for the first time.

This year, organisers have decided to focus the festival around five key weekends – including the North Norfolk Food and Drink Festival on September 3 and 4 and the Brecks and Fens weekend on September 24 and 25 – with many other annual favourites like the Moveable Feast on September 20 and the Battle of the Bangers on September 10 also showing off the best the county has to offer.

For more information – and to register details of your event – visit www.norfolkfoodfestival.co.uk.

victoria.leggett@archant.co.uk