Bus operator First Eastern Counties has announced a new promotion which will make it cheaper for groups of people in Norfolk and Suffolk to travel during January weekends.

Starting this weekend and continuing every weekend until January 29, up to five people travelling together can buy a '5 for a FIVER' High 5 ticket.

While the High 5 tickets are available all year, the price has been cut to £5 for January.

A maximum of two adults aged over 20 can be included in the tickets, but bus bosses say it is a cheaper way for families, couples and groups of teenagers to get around.

Steve Wickers, managing director for First Eastern Counties said, 'We're delighted to be relaunching our popular '5 for a FIVER' promotion at this time of year as people travel to the January sales, catch up with friends and relatives or search for family-friendly activities to keep the children entertained.

'We also appreciate that budgets can be tight after Christmas, more so than at any other time of the year, so our offer makes using the bus even better value for enjoying some great days out at the start of 2017.

'We're confident of transforming even more people into regular bus users when they realise how simple, convenient and cost effective it is travelling with First Eastern Counties.'