Cyclist dies after rush hour accident in Sprowston Road, Norwich

A cyclist died on Thursday night after sustaining fatal head injuries in a crash on Sprowston Road.

A cyclist died on Thursday night after sustaining fatal head injuries in a crash on Sprowston Road.

The collision happened at about 5.15pm, at the traffic lights south of Sprowston Road's junction with Mousehold Lane.

Police and paramedics attended the scene and administered treatment, before taking the man, believed to have been in his early 20s and from Norwich, to the Norfolk and Norwich University Hospital, where he later died.

Following the collision, the road was closed between Mousehold Lane and Wall Road until after 8pm.

Walid Mahmoud, who works at the nearby Chip Stop shop, said customers had been talking about the incident.

'It was the lady next door who phoned the ambulance – she saw what happened,' he said.

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'The ambulance was here within about two minutes, with about three paramedics and two police cars.

'We could see the guy wasn't breathing and they were trying to help him.

'The big ambulance then came along and took him to hospital, and then paramedics took another couple of people.'

Mr Mahmoud, 26, said he had not witnessed the accident himself but had seen the aftermath, as the road was closed for three hours.

His colleague Sarah Bird, 19, said the collision had attracted the attention of many passers-by as emergency services worked at the scene.

'There were loads of people coming and stopping, trying to work out what had happened,' said Miss Bird.

Mr Mahmoud said the victim, who has not yet been named, appeared 'around 22 or 23'.

Neil Tunc, owner of the Baba's Kebab takeaway on Sprowston Road, said that police had worked at the scene for several hours following the incident to divert traffic.

'There was a lot of police, so many police. It happened down near the traffic lights, but they closed the whole stretch of road.

'They closed the roundabout, and all the buses coming out were having to turn back.'

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