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Pub chain backs region's ambulance service over its campaign on abuse

PUBLISHED: 17:54 16 April 2019 | UPDATED: 17:54 16 April 2019

East of England Ambulance Service.

 Picture: James Bass

East of England Ambulance Service. Picture: James Bass

Archant Norfolk Photographic © 2011

A national pub chain is backing hard-hitting messages from the region's ambulance service in the run-up to Easter.

The East of England Ambulance Service NHS Trust (EEAST) campaign - Don't Choose to Abuse - highlights the abuse which staff receive ­­– and the consequences for perpetrators.

During 2017-18 there were more than 1,000 incidents reported by EEAST staff, including 252 incidents of physical abuse and intimidation – eight where weapons were used.

The campaign has been re-launched across the six counties which the Trust serves, including Norfolk and Suffolk, reminding people that assaulting ambulance crew members can result in a prison sentence of up to 12 months.

Forty-seven JD Wetherspoon pubs in the region will be sharing the message through the campaign's distinctive green Don't Choose to Abuse posters and drinks mats.

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