Charity event Phil’s Ride held in memory of Phil Beeton and to raise money for the East Anglian Air Ambulance
- Credit: Archant
More than 100 cyclists and motorcyclists will take part in a charity event held in memory of a man who died in a car crash.
Phil's Ride has been organised by David Fletcher to remember his friend Phil Beeton, from Southery, who died in an accident on the A10 in 2015.
Mr Beeton's nephew Jack was injured in the crash and was flown to hospital by the East Anglian Air Ambulance (EAAA).
Last year Phil's Ride raised £6,205 for EAAA and Mr Fletcher has said Sunday's event will be bigger.
Mr Fletcher, a photographer, said: 'Phil was a keen motorcyclist. If he was here he would love this. It is a shame it is done because of what happened.
'He was a cracking lad and he was a fun person who everybody loved. A testament to that was the amount of people who turned up to last year's ride. He was one of those people everybody got along with.'
There will be two rides, one for push bikes and one for motorbikes.
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Both will start their day from 12pm at Old White Bell in Southery with the motorbikes embarking on a 100 mile round-trip to Blakeney.
The pedal cyclists will take on a 23 mile route to the Heron Arms in Stowbridge - stopping at other pubs along the way.
Both should arrive back at the Old White Bell at around 4.30pm where there will be an evening of entertainment including live bands and food.
Currently Mr Fletcher and seven others are taking on a 190mile ride around the circumference of Norfolk. Nicknamed team MAMILTON - Middle Aged Men In Lycra Tour Of Norfolk - Mr Beeton's stepdaughter Katie Taggart is one of those taking part.
Mr Fletcher said he has said the fundraising target is one penny more than last year's total having believed they'd only raise £2,000.
He said: 'EAAA do a fantastic job and they saved Jack's life. You never know when you might need them.'
He added: 'Phil's ride started when I said to a couple of guys that it would be nice to do a ride in Phil's name. Phil and his partner Jane used to go to Blakeney on his bike.
'When I said to Jane where would be appropriate for the route, she said Blakeney.'
For more information about the event visit Phil's Ride 2017 on Facebook.