It has been one of the retail industry's biggest success stories over recent years and now Primark's plans for expansion are set to hit Norwich.

The Norwich branch of the budget fashion giant, located in the Haymarket, plans to spread its shop front in June, taking over the adjacent space currently operated by Dorothy Perkins and Wallis.

The move into the next door property is part of Primark's continued plan to expand its businesses across the UK and will increase their Norwich retail space from 3010m2 to 3412m2.

In a brief statement, a spokeswoman for Primark, which is the landlord of the neighbouring site, confirmed the retailer 'is planning an extension at its Norwich store.'

Both Dorothy Perkins and Wallis, who are operated by the Arcadia Group, have other stores in Norwich's city, however it is not yet clear whether staff at both retailers will be redeployed there.

A spokeswoman for Wallis confirmed employees at the Haymarket store were aware of the move, but could shed no further light on what the future holds for both the store and its workforce.

Primark, which also has a store in King's Lynn, posted half-year profits of £322m in the 24 weeks to February 2015, a £34m increase on the previous six months.