Norfolk’s Dunston Hall sold to Qhotels

Sited off the Ipswich road outside Norwich, Dunston Hall is now a Qhotel hotel set in 150 acres, whi

Sited off the Ipswich road outside Norwich, Dunston Hall is now a Qhotel hotel set in 150 acres, which includes a golf course. - Credit: Archant

Norfolk's Dunston Hall hotel is under new ownership after being snapped up in a UK-wide deal.

The 19th century mock-Elizabethan mansion has been sold by De Vere to Sankaty Advisors and Canyon Capital Advisors, with QHotels lined up to manage the business.

Yesterday, the boss of Qhotels vowed to invest in the hotel-cum-golf club, which is set amid 150-acres of parkland off Ipswich Road, near Norwich.

The sale of the business formed part of a wider contract, which will see six hotels transfered from De Vere to QHotels, including: Cameron House, Loch Lomond; Oulton Hall, Leeds; Mottram Hall, Macclesfield, Cheshire; Slaley Hall, Hexham, Northumberland and Belton Woods, Grantham, Lincolnshire.

Michael Purtill, managing director of QHotels, said: 'This is a really positive move that will help drive long-term, sustained growth for the QHotels brand.

'The six hotels are an excellent fit as they are renowned for their first-rate facilities, catering and service. This aligns with our guest-first ethos and enables us to effectively expand our UK reach.

'We will be working with each hotel on an individual basis to ensure we build on the best of what they have to offer and complementing this with our experience and expertise. This will help to maximise the conference and events potential of each of the hotels, while strengthening our portfolio in terms of a wider golf, spa & leisure offering.'

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Built in 1859, Dunston Hall was originally part of the Long family before falling into private ownership. Under the De Vere Group, the business included 169 en-suite bedrooms, 11 conference rooms, two restaurants, pool and spa facilities.

'Our first priority is business as usual for the teams and guests, ensuring we fulfil our commitments for existing bookings,' Mr Purtill added. 'We are then looking at where we can invest in developing the hotels to emulate the award winning standards QHotels is renowned for and which drives guest satisfaction and loyalty.'

• Do you have a business story for the Eastern Daily Press? Contact business editor Ben Woods on 01603 772426 or email ben.woods@archant.co.uk

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