Norfolk Future 50 firms join forces to drive down costs and gain access to new markets
- Credit: Bill Smith - Archant
Two EDP Future 50 companies have joined forces to drive down costs and gain access to new markets.
The Student Pocket Guide is relocating its business to Norwich-based Epic Studios to increase its digital presence, while Epic Studios plans to capitalise on the guide's young audience by directing them towards their live shows and online videos.
Ben Farrin, managing director of the Student Pocket Guide, started discussions with Jonathan Thursby, owner of Epic Studios, at the launch of the 2013 Future 50 guide in November.
Mr Thursby said: 'We are delighted to welcome the Student Pocket Guide to Epic. We have the top-class TV and digital facilities that will help them expand and the student audience is important to us both in terms of live shows and streamed video.
'Our regular streamed shows of music, comedy, martial arts and rock are attracting local, national and international audiences, with many thousands of people tuning in to watch live performances filmed with our first-class production values.
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'We're really pleased to see The Student Pocket Guide join our other tenants, many of whom are working in the creative, media and marketing sphere.
'The more we can work together in this way, the more we can help each grow.'
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He added: 'It's also a testament to the ethos of the Future 50 project that the idea was able to come to fruition. The networking and opportunities for mutual support offered by Future 50 are typified by this arrangement.'
Meanwhile, Mr Farrin said: 'We are really excited at the opportunity to surround ourselves with other vibrant and creative media companies and Epic is the perfect fit.
'Our plans for the future include increasing our digital presence and taking the brand in new directions and this is an exciting opportunity for us. We can't wait to complete the move.'
Epic Studios is an entertainment centre, offering top-class performance facilities as well as the ability to film and stream live on the web all its shows.
The Student Pocket Guide, was founded by Mr Farrin in 2005, and offers discounts, entertainment and tips to help save money and get the most out of student life. It has a national readership of 1.8 million and operates its own YouTube channel and website.