New look for Adnams’ award-winning gin
- Credit: Nick Butcher
Southwold-based brewer and distiller Adnams has unveiled a new look for its international award-winning Copper House Gin – the first of its spirits to undergo a brand makeover since the company began distilling four years ago.
Copper House gin, which won the Gin Trophy in the 2013 International Wine and Spirit Competition, has been named Copper House Dry Gin to reflect its fresh flavours and aromas.
Lee Cook from CookChick said: 'When we created the Copper House range of spirit labels five years ago, Adnams was entering quite a traditional market so our designs were rather reserved and smart. However, things have moved on hugely since.'
Emma Hibbert, marketing director at Adnams, said: 'The market for craft distilling continues to grow and develop and we felt it time to adapt our packaging to reflect these changes.'