Hundreds present for premier B2B event

Hundreds of businessmen and women had the chance to network and pick up new leads at Norfolk Chamber's flagship exhibition event today.

The B2B Autumn 2011 exhibition is the county's largest business exhibition and is a platform for businesses of all types to showcase their products and services.

The one day event, which took place at Norwich City Football Club, also included workshops about how to start and grow a business, social media top tips, and how businesses can increase their profile through marketing and PR.

Caroline Williams, Norfolk Chamber chief executive, said: 'The idea is for people to get new ideas for their business and to look at other businesses and get some help and advice and understand what the opportunities are for them. People are also using it as a way of meeting up with people.

'It's a complete cross-section of businesses that visit here and it's an opportunity for the business community to get together.'

More than 70 exhibitors took part and many were also running competitions, offers and event-only giveaways including professional photographers GGS, who were offering free business portraits at the show.

Visitors could also show off their sporting skills and take a Wii challenge to win one of the games consoles, while a Blackberry Playbook, meals and corporate entertainment packages were also up for grabs.

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Participants were also encouraged to sign up to and record a short video clip for an Active Norfolk pledge for 2012 detailing what fitness goals they would like to achieve in the coming 12 months.

Mrs Williams added: 'The feedback we are getting is that people are getting some very strong leads. People get quality and not necessarily quantity from this event which is why the exhibitors came back year after year because they want to keep their profile up.'