Houseplant seller hopes stall in Norwich department store will help it blossom
- Credit: Copyright: Archant 2018
A young horticultural company is hoping to flourish in Norwich after a city centre department store allowed it to sell its goods in-store.
The Plant Den opened in the basement of Jarrold on April 14 and has since been doing a roaring trade, taking four deliveries of stock in its first 10 days.
The stall is run by Roscoe Gibson-Denney and Michelle Clingan, horticultural enthusiasts with a particular interest in indoor plants who think they have spotted a gap in the local marketplace.
'Norwich city centre currently has little seller competition and we aim to be the first to trade exclusively in cacti and houseplants,' Mr Gibson-Denney said.
For retail industry worker Miss Clingan plants are just a passion, but Mr Gibson-Denney has professional experience in the field, having worked as a landscape gardener.
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The pair received a start-up loan through enterprise agency Nwes to help their business germinate.
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