Walkers Skoda joins Marriott Motor Group
PUBLISHED: 09:13 13 May 2015 | UPDATED: 08:03 15 May 2015
Marriott Motor Group is now introducing the Skoda brand in to its group following the acquisition of Walkers Skoda in King's Lynn.
The dealership, in Horsley’s Field, Hardwick Road, will undergo a significant refurbishment and rebranding later this year to reflect Skoda’s new corporate identity.
This latest addition will complement Marriott’s portfolio of Volkswagen Group brands – Audi and Volkswagen cars and commercial vehicles – and Skoda is a brand with an exciting future and one it is proud to now represent.
Fraser Burdett will transfer from his role as general sales manager at King’s Lynn Audi to take up the position of head of business for Walkers Skoda. He has been with the group since 2012 when he joined as business manager at Bury St Edmunds Audi.
He said: “Walkers Skoda have been serving the King’s Lynn and surrounding areas for a number of years now, and being part of the Marriott Motor Group further strengthens our focus on high levels of satisfied loyal customers.
“As head of business I shall be looking to adopt an open and friendly approach, supporting the team and making more loyal customers who refer their friends and family to us.
“In line with the recent UK Customer Satisfaction Index (UKCSI), released by the Institute of Customer Service, Skoda is the most satisfying car brand sold in Britain – this provides us with a great opportunity to place Skoda to the forefront of motoring options within Norfolk.”
Marriott Motor Group has also launched new branding this year and hopes that Marriott Motor Group will be easily identified.
It has also launched 10 new websites working with Bluesky Interactive. As well as group website www.marriottmotorgroup.co.uk, it has a site for each of its dealerships. The group worked hard to obtain the imagery for each website working with a local photographer so the imagery is taken at its actual dealerships to convey a sense of it being a family-run, community-minded motor group.
Walkers Skoda in is Horsley’s Field, Hardwick Road, King’s Lynn – telephone 01553 982667 or visit www.walkersskoda.co.uk