Timberhill Bakery launches vegan cinnamon rolls this week

PUBLISHED: 09:35 27 March 2018 | UPDATED: 10:45 27 March 2018

Timberhill Bakery in Norwich is starting to sell vegan cinnamon rolls. Picture: Timberhill Bakery

Timberhill Bakery in Norwich is starting to sell vegan cinnamon rolls. Picture: Timberhill Bakery


Artisan bakery adds a popular treat to its growing range of vegan cakes and pastries.

An artisan bakery in Norwich is all set to launch the city’s first vegan cinnamon rolls this week - just in time for Easter.

Timberhill Bakery has been working to make all its cakes and pastries dairy and egg-free this year, and founder Mike Sweetman said they couldn’t resist transforming one of their favourite baked goods. “We’ve been working on these for a few months now, trying to perfect a recipe which appeals to everyone - both vegans and non-vegans. It’s taken so long beccause we didn’t want to make something that was ‘good for a vegan cinnamon roll’, we wanted to make something that was fantastic and by the way, happens to be vegan.”

The bakery, named after Timber Hill, the historic street where it’s located, moved two years ago from South Wales and focusses heavily on using alternative grain flours in its sourdough breads to embrace gluten-intolerant customers, and the new pastries are no different.

“All home bakers will know that using high gluten flours is pretty essential in any pastry, so only using naturally low gluten spelt means another challenge – probably as big a challenge as making them vegan to be honest.”

Nine different recipes have been tested over the last few months to arrive at the final formula. The one thing that hasn’t been difficult says Mike, is finding tasters to test the different recipes on.

“There was one really easy part of developing these pastries – taking a tray of freshly baked goodies around the café asking customers if they’d like to be a guinea pig – there was no shortage of volunteers!”

You can buy the rolls from tomorrow (Wednesday, March 28).

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